TY - CHAP A1 - Moser, Benedikt A1 - Faulhaber, Marcel A2 - Maleshkova, Maria A2 - Kühl, Niklas A2 - Jussen, Philipp T1 - Smart Service Engineering T2 - Smart Service Management: Design Guidelines and Best Practices N2 - This chapter presents Smart Service Engineering as a development approach for a customer-centric and highly iterative development of smart services. It outlines the development of data-based services in an industrial context, starting with the development of a strategy, followed by the iteration of prototypes, and finally leading to the successful market launch. Y1 - 2023 UR - https://epub.fir.de/frontdoor/index/index/docId/2103 UR - https://link.springer.com/chapter/10.1007/978-3-030-58182-4_5 SN - 978-3-030-58181-7 SN - 978-3-030-58182-4 SP - 45 EP - 61 PB - Springer CY - Cham [u. a.] ER -