@misc{MuellerGoetzen2021,
  author    = {Jonas M{\"u}ller and Rafael G{\"o}tzen},
  title     = {Projekt BASuccess: Einf{\"u}hrungskonzept f{\"u}r Business-Analytics in produzierenden Unternehmen der Nahrungsmittelindustrie},
  booktitle = {UdZForschung},
  volume    = {20},
  number    = {1},
  institution = {FIR e. V. an der RWTH Aachen},
  type      = {contributiontoperiodical},
  pages     = {26 -- 28},
  year        = {2021},
}