TY - CONF A1 - Faulhaber, Marcel A1 - Stich, Volker A1 - Schuh, Günther A1 - Holst, Lennard A2 - Young Kim, Duck A2 - Cieminski, Gregor von A2 - Romero, David T1 - Interactions in the Multi-level Distribution Management of Data-Driven Services for Manufacturing Companies T2 - Advances in Production Management Systems. Smart Manufacturing and Logistics Systems: Turning Ideas into Action IFIP WG 5.7 International Conference, APMS 2022, Gyeongju, South Korea, September 25–29, 2022, Proceedings, Part II N2 - Manufacturing companies (MFRs) are increasingly extending their portfolios with services and data-driven services (DDS) to differentiate themselves from competitors, tap new revenue potential, and gain competitive advantages through digitization and the subsequently generated data. Nonetheless, DDS fail more often than traditional industrial services and products within the first year on the market. Particularly, companies are failing to sell DDS successfully and efficiently with their existing (multi-level) distribution structures. Surprisingly, there is a lack of scientific research addressing this issue. Since there are currently no holistic models for an end-to-end description of distribution-tasks for DDS in the manufacturing industry, this paper contributes to a task-oriented reference model for mapping interactions in the multi-level distribution management. Therefore, a case study research approach is used, to identify and describe the interactions in the multi-level distribution management of DDS, as well as to develop a regulatory framework for MFRs and their multi-level distribution management. This research uses the established theoretical framework of Service-Dominant-Logic to address the co-creation in multi-level distribution management of DDS. As a result, this paper identifies different interaction variants as well as the need for a new management function with 4 main and 14 basic tasks. T3 - IFIP advances in information and communication technology - 664 KW - Distribution management KW - Data-driven services KW - Case study research KW - Manufacturing KW - Regulatory framework KW - Reference model KW - rev Y1 - 2023 UR - https://epub.fir.de/frontdoor/index/index/docId/2101 UR - https://link.springer.com/chapter/10.1007/978-3-031-16411-8_33#citeas SN - 978-3-031-16410-1 SN - 978-3-031-16411-8 SN - 1868-4238 SN - 1868-422X SP - 270 EP - 282 PB - Springer CY - Cham [u. a.] ER -