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The strategic analysis of business ecosystems

  • In the course of the advancing digitalization, new business fields are characterized by a mixture of competition and cooperation of the actors involved. MOORE (1993) postulates that in analogy to natural ecosystems, long-term successful companies also operate in comparable network structures. In this context, there are pronounced controversies about the extent to which there are leading actors in such a business ecosystem and to what extent they can control the entire system. Similarly, it is largely unclear where the boundaries of a business ecosystem actually lie and how meaningful selective boundaries are. Especially the extent of the coopetition proves to be characteristic for the relationship between the involved actors. Therefore, the aim of this research approach is to develop a new approach for the analysis of corporate ecosystems. To ensure applicability, the developed approach was validated in a current case study in the telecommunications industry.

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Metadaten
Verfasserangaben:Simon Wieninger, Rafael Götzen, Gerhard GuderganGND, Kai Michael Wenning
ISBN:978-1-7281-3401-7
Titel des übergeordneten Werkes (Englisch):Co-creating our Future: Scaling-up Innovation Capacities through the Design and Engineering of Immersive, Collaborative, Empathic and Cognitive Systems
Untertitel (Englisch):New conception and practical application of a research approach
Verlag:Institute of Electrical and Electronics Engineers, Inc.
Ort:Sophia Antipolis Innovation Park, France
Herausgeber*in: Institute of Electrical and Electronics Engineers, Inc.
Dokumentart:Konferenzveröffentlichung
Sprache:Englisch
Datum der Veröffentlichung (online):13.08.2019
Datum der Erstveröffentlichung:13.08.2019
Datum der Freischaltung:26.08.2020
Freies Schlagwort / Tag:SV7179
business ecosystem; coopetition; ecosystem analysis; ecosystem visualization; strategic analysis; value network
Umfang:8
FIR-Nummer:SV7179
Konferenzname:2019 IEEE International Conference on Engineering, Technology and Innovation (ICE/ITMC)
Konferenzort:Sophia Antipolis Innovation Park, France
Konferenzzeitraum:17.-19.06.2019
Institut / Bereiche des FIR:FIR e. V. an der RWTH Aachen
Business Transformation
DDC-Klassifikation:6 Technik, Medizin, angewandte Wissenschaften / 62 Ingenieurwissenschaften