[Whitepaper] Sales Service - Service technicians as the key to sales success
- The transformation of the service technician into the customer's most important contact person and the company's most important sales channel requires a sustainable change of the entire company. But the effort is worth it. This insight has already reached many companies, but there is often a lack of a clear idea of how much such a change challenges existing structures. A fundamental change of the company is only possible if all levels and departments recognize the necessity and have a clear idea of their future corporate culture. It is not enough to write down the new values of the company on a piece of foil, each employee must be able to understand and accept his or her own future role.
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| Author: | Florian DefèrGND, Oliver Treusch |
|---|---|
| Publisher: | FIR e. V. an der RWTH Aachen |
| Place of publication: | Aachen |
| Document Type: | Working Paper |
| Language: | English |
| Date of Publication (online): | 2020/03/16 |
| Date of first Publication: | 2020/03/16 |
| Release Date: | 2020/08/26 |
| Tag: | SV7252 Service |
| Page Number: | 31 |
| FIR-Number: | SV7252 |
| Institute / Department: | FIR e. V. an der RWTH Aachen |
| Dienstleistungsmanagement | |
| Dewey Decimal Classification: | 6 Technik, Medizin, angewandte Wissenschaften / 62 Ingenieurwissenschaften |
