Key Dimensions of the Transformation from Products to Services – A Framework following the Service-Dominant Logic

For a considerable time, European companies in the capital goods industry experience stagnating growth in material goods markets. Moreover, increasing international competition forces European companies to improve their market position. In order to stay successful, an increasing number of companies adapt their businesses from manufacturing to service provider. Unfortunately, the number of companies who manage to turn their portfolio change into a competitive advantage is comparatively low. Therefore, this paper focuses on the development of a framework for the positioning as industrial services provider. Besides, it provides support for management in shaping the changes that occur with the transformation.

Metadaten
Verfasserangaben:	Günther Schuh ORCiD GND, Boris Ansorge GND
Titel des übergeordneten Werkes (Englisch):	Proceedings of the 23rd RESER Conference
Verlag:	RESER Proceedings
Ort:	Aix-en-provence, Frankreich
Herausgeber*in:	RESER Association
Dokumentart:	Konferenzveröffentlichung
Sprache:	Englisch
Datum der Veröffentlichung (online):	18.08.2023
Datum der Erstveröffentlichung:	19.09.2013
Datum der Freischaltung:	06.09.2023
Freies Schlagwort / Tag:	Service-Dominant Logic; Solution Provider; Transformation; framework
Erste Seite:	1
Letzte Seite:	19
FIR-Nummer:	SV6208
Konferenzname:	23rd RESER Conference – Finding growth through service activities in barren times
Konferenzort:	Aix-en-provence, Frankreich
Konferenzzeitraum:	19.09.2013-21.09.2013
Institut / Bereiche des FIR:	FIR e. V. an der RWTH Aachen
	Dienstleistungsmanagement
DDC-Klassifikation:	6 Technik, Medizin, angewandte Wissenschaften / 62 Ingenieurwissenschaften

Open Access